REVENUE OPPORTUNITY / INTERACTIVE WORKSHEET

Find the gaps.
Model the opportunity.

Adjust a few business assumptions to see how unanswered calls and unresolved estimates could translate into potential revenue. This is a planning model—not a promise, audit, or forecast.

BUILD YOUR SCENARIO

Start with your
actual numbers.

Use recent call logs and estimate records if available. Change each assumption and review how sensitive the model is to conversion rates.

01 / Missed calls
02 / Open estimates

THE MODEL

Simple arithmetic.
Visible assumptions.

01 / CALL RECOVERY

Missed calls × qualified recovery × sold-job rate × ticket

Models potential sold work from eligible missed callers; it does not claim every missed caller is lost without AI.

02 / ESTIMATE FOLLOW-UP

Open estimates × incremental conversion × average estimate

Uses the additional conversion rate beyond normal performance, not the overall close rate.

03 / COSTS

Revenue is not profit.

Labor, materials, gross margin, software usage, and agency fees must be considered separately.

04 / VALIDATION

Replace estimates with measured outcomes.

Compare against a recorded baseline, reconcile closed jobs, and report AI-assisted revenue separately from direct recovery.